The average individual spends up to 20 hours a week commuting and out of their home.
For 69% of travelers, purchasing decisions are made outside the home.
The effectiveness of print, TV, Internet, and radio advertising is slipping as consumers have more options to fast forward, turn a page, close a pop-up, or change the channel. However, people still have to commute, which means outdoor advertising is being seen by larger audiences.
Whether you’re advertising for retail, travel, telecommunications, or media, outdoor advertising has a strong effect on sales. Also, the ROI is far better than more costly forms of media like TV.Learn More
Historically, billboard advertising came with big costs for production and posting. With the advent of digital advertisers can quickly change their messages, allowing for seasonal or timely ads.Learn More