Advantages of Digital vs. Traditional Billboards:

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There’s no question that outdoor advertising is effective. According to a 2013 Out of Home Advertising study conducted by Arbitron Inc, the average American spends about 20 hours a week traveling, either by personal vehicles or public transportation; this equals roughly about 170 to 350 miles in total travel distance. The same study found that… Read more »

Why Go Digital? The Real Question Is, Why Not?

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Outdoor digital billboards have been gradually but steadily replacing traditional “fixed” billboards, and it’s easy to see why. Digital billboard advertising offers a highly effective way to expand brand messaging, promote sales and time-sensitive events, and attract thousands of potential new customers. They’re also an optimal way to stretch the most out of your advertising… Read more »